A captive audience with genuine dwell time, a health-relevant context that drives higher receptivity, lower ad clutter than Online, Press, TV or high street DOOH, and a trusted setting that lends messages credibility.
Category: HealthPoint TV
Who’s the audience?
Health-mindset consumers: people actively managing their own or a family member’s health, collecting prescriptions or browsing OTC or health & beauty products. Mums with kids, those with long-term health problems and the elderly (over 60’s). Monthly footfall exceeds 3 million+ patients.
Where are the screens located?
In-store in pharmacies — in windows and high dwell-time zones like waiting areas and prescription collection points.
What is HealthPoint TV?
A digital screen network in community pharmacies across the UK, reaching customers at the point of health decision-making.