Category: HealthPoint TV

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Yes — we pay 15% to registered media agencies and 5% to OOH specialists.

Ideally 3-6 months in advance is advised. Slots are limited and fill on a first-come basis, especially around seasonal peaks such as cold & flu and allergy season. However, quick turnaround is possible if necessary where availability allows.

We provide a photo report shortly after the campaign goes live, along with a play out report just after it ends showing the number of adverts actually delivered compared to the target number of impressions.

OTC pharma, prescription brands, vaccines, health related charities and health, wellbeing or medical device brands.

Yes — depending up client status, duration and coverage levels of your campaign activity.

Yes — by timing, condition, region, pharmacy chain or store type, tailored to your brand’s footprint and requirements.

Circana use EPOS data to link ad exposure to sales uplift for OTC brands, giving advertisers measurable ROI rather than impressions alone. For prescription products, we use NHSIS Rx data analysis to demonstrate the advertising effect, and we can also run brand awareness studies when required.

Yes — adverts must comply with HPTV, ASA, MHRA or ABPI copy approval where applicable.

Standard MP4 video (15-20 secs) and static spots, with options for extended-length placements for patient awareness or charity campaigns.